Tony's Chocolonely

Serious about sustainability reporting

Tony's is raising the sustainability reporting (chocolate) bar

Tony’s Chocolonely wants to make chocolate slavery-free. Not just their own chocolate, but all chocolate. As part of this ambition to change the entire industry, they publish an annual report. In this, they highlight how their recipe for slavery-free chocolate provides value for all stakeholders, from the smallholder cocoa farmers in Africa to the shareholders.


Helping to spread the good word
To make the annual report resonate with large chocolate companies, Tony’s has published its reports in accordance with the sustainability reporting guidelines by the Global Reporting Initiative (GRI) for years. For the 2016/2017 report, the ambition was to report according to the new sustainability reporting standards.

Chocolate dreams and reporting schemes
The Terrace supported Tony’s Chocolonely to deliver an engaging annual report. We first worked with Tony’s interdisciplinary team to create a clear structure for the report, meeting both the needs of Tony’s to tell its story and the requirements of the new GRI standards. In parallel, we worked with Tony’s senior management to analyze the stakeholder engagement survey and to determine the material topics to be included in the report. During the writing process, our The Terrace’s reporting experts challenged Team Tony’s on the submitted materials, liaised with the auditing team at PwC, made sure the content matched the materiality matrix and the GRI standards, and created the GRI Content Index.

Raising the sustainability reporting (chocolate) bar
The result was yet another inspiring edition of Tony’s annual report. It was clear, engaging, and relevant to Tony’s various stakeholders and was one of the first 200 reports in the world using the new GRI standards (and which swiftly completed the Content Index check from GRI). It was also fortuitously released as the time of the Tony’s FAIR with and a lovely thank you included for our expert’s, Majorlein, infectious enthusiasm and thorough review!

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