Driving sustainability in Dutch e-commerce
Thuiswinkel.org is the leading industry association for online retailers in the Netherlands, facilitating responsible online shopping. Recognising the urgent need for sustainability in e-commerce, Thuiswinkel.org has asked The Terrace to equip its members with practical guidance to integrate sustainable practices into their businesses.
A workshop series for ‘positive change’
Sustainability was not yet deeply embedded in the core values and business strategies of many Thuiswinkel.org members. To address this, Thuiswinkel.org asked The Terrace to support ten of their highly motivated members. Our team designed and facilitated a workshop series with a clear goal: Guiding these members in developing and implementing effective sustainability strategies.
Workshop 1: Understand sustainability
A deep-dive into sustainability:
1️⃣ What are key sustainability concepts?
2️⃣ What’s the importance and impact of sustainability in e-commerce?
3️⃣ What are upcoming legislation and regulations?
Workshop 2: Crafting future-proof strategies
Creating the building blocks for a clear sustainability strategy:
1️⃣ Defining the company’s vision with a sustainability lens.
2️⃣ Identifying and prioritising key sustainability issues relevant to their business.
3️⃣ Establishing sustainability pillars to guide their strategy.
Workshop 3: From strategy to action
Transforming the members’ strategic framework into action-oriented plans:
1️⃣ Setting realistic and impactful goals.
2️⃣ Discuss specific activities to achieve these goals.
3️⃣ Align the sustainability strategy with overall business objectives.
How to develop your sustainability strategy
To give more companies in the e-commerce a kick-start in setting up their sustainability strategy, Thuiswinkel.org launched the e-learning ‘sustainability strategy’. In the e-learning, our founder Leontine Gast and senior consultant Eva Schouten, together with Thuiswinkel.org, walk you through:
1️⃣ Developing a sustainability vision and mission
2️⃣ Choosing most important sustainability topics
3️⃣ Determine a baseline and setting objectives
4️⃣ Deciding on actions and KPIs
5️⃣ Crafting effective communication and reporting strategies
Check out the (Dutch) e-learning here.
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